A new stadium is under construction in Melbourne, for soccer and rugby. All the other grounds in Melbourne are oval, to suit Aussie rules and cricket, so the current working title of the new venue is Rectangular Stadium. I am sure they are going to sell naming rights for squizillions, and it will end up being Consolidated Superannuation Stadium or something. The current name is so right, so soothing, so - sincere. In a sane world they would just keep it.
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