Monday, March 29, 2010

TV spots, Outdoor Signage, Dinosaur Rights

Australian companies are sponsoring archaelogical digs, then getting the dinosaurs named after themselves. Dinosaur naming rights. I had no idea this was going on. Atlascopcosaurus was discovered in 1984, Qantassaurus in 1996. It's probably cheaper than making a TV spot, and more durable than a billboard. It could even be an alternative to taking a yellow pages ad.

David Attenborough: "What a sight it must have been - a mighty herd of TasmanianCarpetCleaning236689-osaurus browsing in the Cretaceous jungle, while chicken-sized scampered about their feet..."

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